There are fitness gods. Self-help wizards. Way-off-the-grid types. 

And then there are guys like us. 

Guys who just want to be a little healthier, a little happier, and a little more adventurous than we were yesterday. 

We started SHIFT for guys like us. And what started as one email with practical advice you can actually implement into your daily life snowballed into a community around the world. 

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